It all started one frigid, -22° night in Showshoe, West Virginia, when inventor Mike Beyrodt, a mechanical engineering student at Old Dominion University, was camping with his friends when they struggled with a common problem: they couldn’t get a fire started. The snow, wind, and extreme cold made lighting a fire nearly impossible. Mike joked that “there should be an app for that." Mike imagined a faster, easier way to start a fire - something as simple as pushing a button (or pulling a string). Months of prototypes and over 100 iterations later, Pull Start Fire was born. That night lit a little spark in Mike’s mind. Maybe there actually *was* a better way. Something that would easily start a fire with frozen or wet wood, in any weather. Something that made starting a fire as fast and easy as pushing a button (or pulling a string). So in his parents' garage, he set out to design the world’s fastest, easiest, most reliable way to start a fire. After many months and over 100 iterations, he landed on the final design, which is now The Pull Start Fire fire starter.

But Mike didn't stop there. Once Mike perfected the fire starter, he took the same technology and revolutionized portable grilling. Why struggle with gas tanks, charcoal prep, and messy setup when they could just pull a string and be grilling in 5 minutes?